Good article but not really anything new to me. I still wonder why not set the pressure at operating temp?
Most likely because operating temperature is different for each tire and application. It is more consistent to use a standardized temperature. Also, if your tires were very low or high, getting it to operating temperature might be dangerous!
The general rule is 1 PSI rise for every 10 degrees F of temperature. This is for the volume of a typical car tire, so a motorcycle tire might be slightly different.